THE ASK:

Croix is a filtered showerhead company that came to Agency Habitat as a brand-new business looking to grow awareness. Croix was backed by reputable science, but the brand struggled to break through in a saturated industry.

THE SOLUTION:

When creating content for Croix, we knew we needed to think outside of the box to help the brand stand out. We did this by incorporating humor, scroll-stopping visuals, and the founder himself—a former Bachelor contestant.

MY ROLE:

Social media lead. Develop content calendars, execute content and strategy, and report on monthly analytics.